Intelex Technologies, a leading web and mobile cloud-based Environmental, Health, Safety, and Quality (EHSQ) management software provider, headquartered in Toronto, in a recent press release statement on Wednesday, Mar. 6th 2019, announced Roula Vrsic as the company’s new Senior Vice President of Marketing. The company says that Vrsic, who has a proven track record of working at high-scale technology companies with her strong marketing leadership and deep product marketing experience, is an ideal candidate for the post. Her expertise will greatly benefit the company as it expands its global footprint with a strong market presence, to advance its portfolio on the cyber-physical realm of EHSQ innovation for Industry 4.0.
Vrsic, as a member of the company’s senior leadership team, will lead the global integrated go-to-market strategy, paving way for new opportunities, creating new revenue streams, accelerating Intelex’s customer success, brand awareness, and market share goals to create a strong presence in the EHSQ market.
According to Steve Johnson, Chief Commercial Officer at Intelex, as the company scales globally, Intelex is pleased to welcome Roula as part of its senior leadership team. Having extensive experience in building new markets with international marketing strategies, she’ll play an important role in accelerating and solidifying the positioning of Intelex as a leader in the ESHQ market space. Furthermore, Vrsic with her demonstrated ability to deliver multi-channel brand and product campaigns will serve Intelex well to better engage with customers and boost the demand for Intelex’s next-gen EHSQ applications.