mTAB, an Anaheim, California-based research data analysis and visualization solution provider, in a recent press release statement, on Tuesday, Feb. 12th, 2019, announced acquiring Slideworx GmbH, a Cham, Switzerland-based full-service software company.
Slideworx, renowned for best-practice digital storytelling and integrated customer insight, helps Global 2000 companies to leverage the full potential of their customer and market intelligence. The Swiss company, recognized for visual excellence, runs a development center in Poznan, Poland.
According to Alex Gelman, CEO, mTAB, the company is thrilled to welcome Slideworx into the mTAB family. Slideworx, with its industry-leading technology, stands out in the industry and is simply stunning. mTAB believes that this acquisition which brings in mTAB’s 30 years of expertise and Slideworx’s cutting-edge software will be a game changer in the research market, enabling mTAB to better serve its existing clients with much zeal and rapidly expand into the untapped markets.
Jointly, mTAB and Slideworx will be doubling down on the mission of providing “20/20 vision to the CMO Office.” The results will be evident through accelerated product innovation and the complete rollout of mTAB platform version 10, which includes: (1) mTAB Analyze, a powerful and intuitive, data analysis, cross tabulation, and visualization. (2) mTAB Discover, a secure and reliable self-service visual analysis and collaboration through interactive presentations and reports, and high-impact storytelling. (3) mTAB v10 provides users from market research professionals to senior executives, covering the base of the entire organization, with a more holistic view of the customer journey and a single, integrated platform to store, analyze, and visualize data regarding customer experience.