SEATTLE — Shyft Technologies announces Paula Paravecchio will join Shyft as Vice President of Sales. In this role, Paravecchio will lead and expand Shyft’s sales program as the startup continues to evolve with new integration partnerships.
Paravecchio brings deep expertise in SaaS and business development stemming from 20 years of experience overseeing sales strategies at Fortune 500 companies in industries including retail, hospitality, and distribution. In her previous role as Senior Industry Director for Retail, CPG, and Hospitality at Microsoft, Paravecchio led efforts to reposition Microsoft’s cloud solutions for enterprise clients nationally and internationally. She exceeded quotas year over year, including surpassing an $888M quota at 112%.
Paravecchio will leverage her diverse background spanning consulting, business development, sales, and marketing and has worked within some of the top global brands, solution partners, and startups.
“With the market opportunity for frontline workers forecasted at 2.5 billion, I’m thrilled to join the market leader for mobile-first workforce management and help scale Shyft’s sales programs,” Paravecchio said. “The Shyft mobile app is driving amazing innovation across multiple industries through its collection of advanced labor supply information and the application of artificial intelligence, machine learning, and analytics.”
Shyft continues to expand its relationships in the enterprise space across the retail, supply chain, and hospitality industries. Shyft’s mobile solution has been proven to increase operational efficiency, foster employee engagement, decrease absenteeism, and reduce turnover.
“With market-leading enterprise customers already committed to Shyft, we are creating an ecosystem of innovation in the mobile workforce management space,” said Brett Patrontasch, CEO of Shyft. “We’re thrilled to welcome Paula to the team, and to leverage her diverse expertise to continue building a world-class technology organization.”
Shyft is a mobile workforce management solution that creates a best-in-class experience for today’s mobile-enabled workers. Shyft empowers workers to have more schedule flexibility by leveraging its shift marketplace, dynamic mobile shift calendar, and direct messaging functionality. Shyft is helping companies streamline scheduling processes, reduce absenteeism and improve customer experience. For more information, please visit myshyft.com.