Tealium, a San Diego, California-based customer data orchestration platform, as per recent reports last week, has just closed a Series F fundraising round, raising $55 million in investment funding. The recent Series F funding was led by Silver Lake Waterman, a Menlo Park, California-based late-stage growth capital fund of Silver Lake, and was participated by ABN AMRO Digital Impact Fund, along with declaration Partners, Parkwood and existing investors. With this recent investment, Tealium has to date raised $160 million in total funding.
Reports are that Tealium plans on using the recent funding to boost its global go-to-market activities and drive in innovations for the firm’s real-time customer data platform – AudienceStream. The AudienceStream platform with its single view frame offering, gives businesses a clear cut view of their customers, by interlinking data from a wide range of varied technology stacks and digital assets, which includes websites, mobile apps, point of sale systems, and call centers.
Tealium, with its prime focus on integrity and privacy of customer data, along with “robust” data governance and compliance portfolio, enables global users with regulation management that tend to differ from country to country.
“Our customer data platform is the vendor-agnostic foundation that allows data to flow freely and securely across the organization – rendering it accessible and useful to every team and technology, and solving departmental or technological silos that limit the opportunity for data agility,” states Tealium CEO Jeff Lunsford.
Adding further, Jeff says, “By democratizing the data collection and delivery process, we help organizations meet the changing needs of their business and customers and protect the integrity of their data.”