UBER is generally known for taxicab or peer-to-to ridesharing services. However, the company’s CEO Dara Khosrowshahi said that about UBER scooters or electric bikes are a smarter way to travel short distance within the cities.
The taxi-ride giant already asked people to book scooters from its app. However, Uber wants to engage in itself scooter-sharing service. This service applied to do so in Santa Monica and San Francisco and is developing its own scooter, say reports. This UBER service designed for those people who have no time and upset to traffic. They can rent out the scooter and electric bikes to save their time.
Uber’s aggressive enter in scooter-sharing shows it stands for dominate that market the approach it un-free the ride-hailing business. Its move can have an effect on everything from costs and competition to the approach residents and local administrations react to the current new mode of transportation. However, cities ought to have the benefit of less traffic and reduced carbon emissions if a lot of individuals opt for scooters over cars.
Lime is already obtainable in most of the cities, that’s why Uber has drawn to it. Uber Technologies teamed up with electric scooter Rental Company Lime and investing in Lime as part of $335 million financing round. The UBER-Lime alliance has implications for the production scooter ground war. Since Lime was based 18 months ago, the San Mateo, California based company has raised $467 million while Los Angeles based Bird Rides has nearly the maximum amount of money.
Executives of these two firms aforementioned that the details of the partnership are still being finalized, Uber plans to market Lime in its mobile application and slap its brand on the scooters. Uber took an analogous step with a startup known as Jump bikes that rent electric bicycles, before exploiting the business for over $100 million in April. Uber aforementioned it still plans to roll out e-bikes in other cities around the globe.
The scooters are fabricated in China to the company’s style specifications. A former Tencent Holding executive, Brad Bao, who co-founded Lime, said that he is happy with the company’s investment in custom vehicles, as hostile shopping for ones off the shelf.